What stays off a public reply
A med spa review is public the moment it is posted, and so is the reply under it. The next person deciding whether to call will read both. The reply can show that someone at the desk read the review. It cannot confirm someone is a client, a procedure, a product, a unit count, a result, or a visit. Client status, including a denial, stays off the page. So do procedure names, product names, units, prices, bruising or a reaction described as a clinical fact, and the person's name.
A reviewer may choose to post those details. The med spa does not have to adopt them. Repeating a procedure, a product, a dollar amount, or a name turns a complaint into a public record. If something in the review is wrong, the correction belongs on a phone call, not in a paragraph the next reader can quote. Say that you would like to help, give a name and a phone number, and stop. Do not say a result is normal or that it will wear off.
The examples on this page are invented. They are not quotes from med spas, and they are not ratings of MagicReply. This page is not medical, aesthetic, or legal advice.
A calm room, a wait, a result, and a rating with no text
A kind review can pass a compliment to the team. A calm room, a kind front desk, or a person who did not rush is about how the office treated people. Leave out the chart, the product, and whether this person is a client or came in. Do not repeat the person the review named.
A long wait or a full lobby is about the experience they describe, so you can own that without naming a procedure or confirming a visit. A result they did not like, and a reaction they were not warned about, are private conversations. Do not describe bruising as a clinical fact, and do not say a result is normal or that it will wear off. A bill that did not match the explanation is also private. Do not repeat the amount, the price, or the unit count. A star rating with no text is a different job. A high rating and no comment gets a short thank-you. A low rating and no comment gets a short apology and a direct number. Neither reply should invent a procedure, a product, a bill, or a reason. You do not know which one it was.
Write the reply for the review in front of you
Templates are a starting point, and every review is slightly different. MagicReply drafts a reply in the med spa voice so someone can edit it and approve it before it posts. The draft thanks the reviewer without confirming someone is a client, a procedure, a product, a unit count, a result, or a visit.
A reply does not change the arithmetic of the average. The Google review calculator shows how many new 5-star reviews it takes to move an average, and it runs in the browser with no account. For the rest of the writing guides, start at review reply guides. For complaints in general, read how to respond to negative reviews. Hair, barber, and day-spa replies are a different page. Salon and spa replies have their own page. A doctor's office is a different setting. Doctor's offices have their own page. For other kinds of business, see the review response templates, or paste a review into the free reply generator.
Frequently asked questions