Templates · Real estate agents

Real estate agent Google review response templates and examples

Replies for the Google reviews real estate agents get, written so they never confirm a client, a listing, an address, a price, or a closing. This page is not legal or brokerage advice. Swap in your details and sign with a real name.

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How to use these templates

  • Never confirm a client, and never deny one. Client status stays off the public page.
  • Never name a property. Leave out the street, the house number, and the building, even when the review includes them.
  • Never repeat a price, an offer, a commission, an appraisal, an escrow detail, or a closing date.
  • Never describe family status or another protected characteristic, even when the reviewer wrote it.
  • Do not repeat the name of the agent the review mentions. Thank the team in general.
  • Move every address and every figure to a named person by phone. Do not add new facts in public.
  • Replace everything in [brackets], sign with a name and role, and change the wording so each reply is not a paste of the last one.
  • A unit number, a lease fee, or a move-out belongs on the apartment page. That page is for a leasing office.
  • This page is general information about public replies. It is not legal or brokerage advice.

Replies to positive real estate agent reviews

Clear communication is the compliment to keep. Thank them and leave out whether they hired you, which property they meant, and any figure.

Clear communication

Example review

“They explained every step in plain language and I always knew what would happen next. Five stars.”

Reply

Thank you for the kind words. Clear communication matters to our office, and we appreciate you taking the time to write. [Your name], [Role]

  • Does not confirm a client or name a property
  • Does not repeat what was explained

Questions answered without a pitch

Example review

“Someone answered every question without a sales pitch. I left understanding the process better than when I arrived.”

Reply

Thank you for mentioning the time our team spent on your questions. We ask everyone to explain things plainly, and it helps to hear when that comes through. [Your name], [Role]

  • Describes how the office explains things, not a property

A named agent praised

Example review

“Priya Nandakumar was patient and never rushed me. I would send a friend.”

Reply

Thank you for the kind note about our team. We will pass the compliment along. We are grateful you took the time to write. [Your name], [Role]

  • Does not repeat the person named in the review
  • Does not confirm that this reviewer hired the office

A prompt call back

Example review

“They called me back the same day and kept me posted. Refreshing.”

Reply

Thank you for the review. A prompt call back matters to our office, and we appreciate you writing. [Your name], [Role]

  • Does not say what the call was about

Replies to mixed real estate agent reviews

These reviewers were still grateful and unhappy about the wait. Thank them for the good part, own the slow call in general terms, and give a name and number. Do not agree to a figure or an address.

Slow to call, still grateful

Example review

“Still grateful for the help, but it took days to get a call back when I had a question.”

Reply

Thank you for the feedback, and for the kind part of it. Waiting on a call back is frustrating, and we are sorry. Please call [Name] at [phone] so we can talk about what happened. [Your name], [Role]

  • Does not confirm a client or repeat a figure

Kind people, unclear next step

Example review

“Nice people. I still do not know what happens next, and the follow-up was spotty.”

Reply

Thank you for the review, and we are sorry the next step was unclear. If you would like to talk it through, please call [Name] at [phone]. [Your name], [Role]

  • Does not describe a property or a date

Slow updates

Example review

“The team was kind. Updates were slow, and I had to ask twice for a simple answer.”

Reply

Thank you for telling us. Slow updates are frustrating, and we are sorry you had to ask more than once. Please call [Name] at [phone]. [Your name], [Role]

  • Does not say what the update was about

Replies to negative real estate agent reviews

Pressure, a fee, and a missed appointment are the complaints to answer without arguing the address or the numbers. Apologize for the experience and move the details off the page.

Felt pushed

Example review

“I felt pushed the whole time. Ellis Cho kept telling me to make an offer today on 19 Linden Court.”

Reply

We are sorry to read this. A conversation should leave room to think, and we are sorry yours did not. Please call [Name] at [phone] if you would like to tell us more. [Your name], [Role]

  • Does not repeat the person, the address, or the decision they were pushed toward

A fee complaint

Example review

“A $890 fee showed up that nobody explained. Disappointed.”

Reply

Thank you for raising this. A charge should be explained ahead of time, and we are sorry it was not. Please call [Name] at [phone] so we can look at what you were told. We will not discuss a fee in a public reply. [Your name], [Role]

  • Does not repeat the amount

A no-show

Example review

“The agent never showed up at 412 Quill Avenue on Saturday, March 14. I waited 40 minutes.”

Reply

We are sorry to read this. Missing an appointment is not acceptable. Please call [Name] at [phone] so we can speak with you directly. [Your name], [Role]

  • Does not repeat the address, the day, or the month

A price the reviewer wants corrected

Example review

“The number they posted for 8 Harlow Drive was $214,000 off from what I found later. Mara Voss would not correct it.”

Reply

Thank you for writing. If a figure on a public page looks wrong, we want to look at it with you privately. Please call [Name] at [phone]. We will not repeat an address or a figure here. [Your name], [Role]

  • Does not repeat the address, the amount, or the person named

A family detail and a stack of paperwork complaints

Example review

“My wife and I felt rushed. The appraisal came in low, escrow dragged, and the commission was 2.5 percent. The closing was a mess.”

Reply

We are sorry the experience felt rushed. We cannot go through private details in a public reply. Please call [Name] at [phone] if you would like a direct conversation. [Your name], [Role]

  • Does not describe a household or repeat a figure, a date, or a paperwork term from the review

Someone who says they were never a client

Example review

“I was never a client. They still asked me to post this. Avoid.”

Reply

We are sorry to read this. We would like to understand the concern. Please call [Name] at [phone]. [Your name], [Role]

  • Does not confirm or deny a relationship
  • If the review breaks Google’s policies, report it to Google

Replies when the review is only stars

A rating with no comment still gets a reply. Keep it short. There is no address to adopt and no figure to repeat.

Five stars and no comment

Example review

“(5 stars, no comment)”

Reply

Thank you for the 5 stars. We appreciate it. [Your name], [Role]

  • A short thank-you is enough when the review has no text

One star and no comment

Example review

“(1 star, no comment)”

Reply

Thank you for the rating. We are sorry it was a 1. Please call [Name] at [phone] so we can hear what happened. [Your name], [Role]

  • Does not guess what the visit was about

What stays off a public reply

A real estate review is public the moment it is posted, and so is the reply under it. The safest reply shows that a person read it, and it moves anything specific off the page. It never confirms a client, a listing, an address, a price, or a closing.

That list is concrete. Leave out client status, including a denial. Leave out the property address, the offer, the price, the commission, the escrow details, and the closing date. Leave out any description of family status or another protected characteristic, even when the review included it. A reviewer may choose to share those details. The agent does not have to adopt them. If something in the review is wrong, the correction belongs in a private call, not in a paragraph the next reader can quote.

This page is not legal or brokerage advice. It is a set of examples for the public writing problem. A reply should get the same review as any other statement the office puts its name on.

Leasing offices are a different page

A complaint about a unit number, a lease fee, or a move-out belongs on the apartment review response templates. That page is for a leasing office. This page is an agent answering a public review without confirming a client, a listing, or a transaction. It does not repeat the leasing examples.

Write the reply for the review in front of you

Templates are a starting point, and every review is slightly different. MagicReply drafts a reply to each Google review in a calm voice. The draft thanks the reviewer without confirming a client, a listing, an address, a price, or a closing, and the agent edits it before it posts.

A reply does not change the arithmetic of the office average. The Google review calculator shows how many new 5-star reviews it takes to move an average, and it runs in the browser with no account. For the rest of the writing guides, start at review reply guides. For complaints in general, read how to respond to negative reviews. For other kinds of business, see the review response templates, or paste a review into the free reply generator.

Frequently asked questions

Reply without confirming an address

Connect your Google Business Profile, and MagicReply drafts a reply for each review that you can edit and approve before it posts.